10 Powerful Networking Tips to Connect With Influencers and Decision-Makers | by Bembelino Bembi | Oct, 2023

In business, who you know is often just as important as what you know.

Making meaningful connections with influencers and decision-makers can open doors to new opportunities, valuable advice, potential partnerships, and other benefits. Networking effectively requires strategy and finesse.

The first step is to identify who you want to connect with. Make a list of ideal contacts, which may include:

• Industry thought leaders
• Authors or bloggers in your field
• Senior executives at target companies
• Influential investors or venture capitalists
• Well-connected networking organizers or event hosts
• Prominent members of relevant associations and trade groups

Look for people with large networks, respected reputations, and the ability to provide value to you in the form of information, resources, or introductions.

The best way to connect with influential contacts is through a warm introduction by someone you both know. This adds credibility and gives you a foot in the door.

Ask your existing network who they might be able to introduce you to. Reach out to them saying who you want to meet and why it would be valuable. People are often happy to facilitate great connections.

Don’t wait until you urgently need help or advice to start networking. Build relationships proactively so you’ll have a network to tap into when you do need it.

Follow and interact with your targets on social media. Comment on their posts, share relevant articles, and add value without overtly asking for anything in return. This builds familiarity and goodwill.

Before reaching out to a prominent contact, spend time learning about them — their…