7 Ingenious Ways to Cold Outreach to Influencers for Free | by neo | Oct, 2023

1. Personalized Email Outreach
A well-crafted email can work wonders. Find the influencer’s contact information and send them a personalized message. Start by expressing your admiration for their work and explain why a collaboration would be mutually beneficial. Be concise, respectful, and make sure to highlight the value you can bring to the table.

2. Engage on Social Media
Follow, like, and comment on the influencer’s social media posts. Engaging with their content can grab their attention and create a sense of familiarity. If you find an opportunity to add value to the conversation, go ahead and do so. Just be genuine, and avoid overly promotional comments.

3. Share Their Content
Sharing an influencer’s content on your social media can be a powerful gesture. It not only shows your appreciation but also introduces your audience to their work. Be sure to tag them in your post or use relevant hashtags to increase visibility.

4. Collaborative Content
Create content that involves or mentions the influencer. This could be a blog post, video, or social media campaign. Tag them when you share it, and kindly ask for their feedback or opinion. They may appreciate your efforts and engage with you.

5. Attend Their Events
Influencers often attend events, webinars, or live streams. Participate in these events and actively contribute to the discussions. This is a great opportunity to get noticed and strike up a conversation.

6. Offer Value First
Before asking for anything, provide value to the influencer. This could be in the form of content promotion, offering your expertise, or sharing valuable resources. Establishing a give-and-take relationship can make your outreach more genuine and appealing.

7. Leverage Influencer Marketplaces
Some platforms and websites connect brands with influencers looking for collaboration opportunities. While some of these services may require a fee, there are free options available as well. Explore these marketplaces to find influencers who align with your brand and initiate contact through their provided channels.

Youtuber email list here