18 Best Website Widgets to Embed on Your Website in 2023

Team IMTools
Team IMTools
18 Best Website Widgets to Embed on Your Website in 2023
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Attention all website owners!

Are you looking to add some boosters to your online presence in 2023? Look no further! Incorporating website widgets into your site is the secret ingredient for a dynamic and user-friendly experience. These handy tools can elevate your website to new heights, providing your visitors with an array of functionalities that keep them engaged and coming back for more.

EmbedSocial, as a user-generated content agency, has various free widgets for websites of all kinds. There is a huge UGC widget library where you can find dozens of different templates and embed them in a couple of seconds. So, in this blog post, we’ll be showcasing the crème de la crème of website widgets – the must-haves of 2023!

From social media feeds that keep your audience up-to-date on your latest posts to booking systems that make scheduling a breeze – these cool HTML widgets are guaranteed to bring fun and functionality to your website. And let’s not forget about the chat widgets, which bring a human touch to your online presence and provide top-notch customer support.

It’s better for you to get ready for a wild ride! In no time, you’ll be on your way to a visually appealing website that is a joy to use for you and your visitors. Let’s dive into the full story of the best free widgets right now!

FYI: You can embed Instagram Reels widget automatically with EmbedSocial’s UGC platform. Start a free trial and display your social media widgets now. 

Embed Instagram Reels

Embed Instagram Reels videos on your website automatically!

Try EmbedFeed and add TikTok videos, Instagram, YouTube or Facebook feeds to your website.

All features included | Live support available

Google Reviews Widget by Embedsocial

The Google Reviews Widget by EmbedSocial is a tool that allows you to display Google reviews from your business’s Google listing directly on your website. The widget is designed to be easy to install and customizable, so it can provide a perfect match for the look and feel of your website.

With the Google Reviews Widget, you can showcase your positive customer feedback and help increase trust in your brand. By displaying the reviews on your website, you can provide social proof to potential customers, helping to build credibility and increase user engagement rates. The widget is fully responsive and mobile-friendly, so your Google reviews will look great on any device.

You can also choose from different display options, such as grid or slider view, and control the number of reviews displayed. Additionally, you can manage your business at multiple locations from one place. Thanks to this website widget, reply to Facebook, Google, or the reviews collected from your website with a couple of clicks. And, of course, keep track of all reviews with prompt email or Slack notifications.

embed YouTube widget

The YouTube Widget by EmbedSocial is a tool that enables you to embed your YouTube videos and channel on your website. It allows you to showcase your videos and channels to your site visitors, increase your visibility, and grow your subscribers.

The YouTube Widget is easy to install and customize, with various display options available even on mobile devices. You can choose from different layout options, such as grid or slider view, and control the number of videos displayed.

You can embed a YouTube feed on any webpage with a simple widget code that syncs each time you upload a video to your channel. You can also pull videos from a YouTube playlist or use a YouTube hashtag and pull the videos from that hashtag.

Feel free to display three types of YouTube feeds: hashtags, channels, and playlist feeds.

Also, try to generate leads with a web video gallery that automatically syncs with your YouTube channel. By simply switching on/off, you can update your video feed manually or choose which videos to display on your website too.

embed TikTok video widget

Create an automatic TikTok feed for your website by connecting your TikTok account. With EmbedFeed, you can now connect your TikTok account, create a widget for your website, and generate all your TikTok videos for your audience. A channel with all your social media feeds can be created on your website if you also link your Instagram, Facebook, or YouTube accounts.

Create custom ‘Buy’ buttons for your TikTok feed posts and make your feed shoppable. Simply add a custom call-to-action link that directs each user to your checkout page for increased website functionality. Small business owners can now be happy to implement their TikTok content on the website and build social media followers directly through it.

There are no limits; you can add widgets to multiple websites. Digital marketing agencies and marketers may need to create TikTok video feeds promos for their client’s websites. You don’t need to upgrade your display for TikTok widgets on several websites anymore – the TikTok widget from EmbedSocial allows you to do that firsthand.

FYI: You can embed TikTok widget automatically with EmbedSocial’s UGC platform. Start a free trial and display your social media widgets now. 

Embed TikTok videos cta

Show TikTok videos on your website automatically!

Try EmbedFeed and add TikTok videos, Instagram, YouTube or Facebook feeds to your website.

All features included | Live support available

Instagram slider
See Instagram slider widget demo >

You can showcase your Instagram photos on your homepage using EmbedSocial’s Instagram photo slider. There are various layouts and designs to choose from, and it’s easy to set up. Your Instagram profile can also be more discoverable by adding a Follow us button. EmbedSocial offers the following customization settings: 

  • Choose which photos to display in moderation
  • In the slider, you can set the number of photos to display
  • You can define the shape of the image in three ways: square, landscape, or portrait
  • The time interval for slider autoplay
  • Desktop and mobile columns can be customized
  • You can choose between dark and light modes
  • Organize photos by date
  • Search for photos based on keywords or tags
  • Open the photo in a lightbox or link to the original
  • Rotate the lightbox vertically or horizontally. 
  • You can edit the overall design using Custom CSS. 

Use this Instagram photo slider widget and engage visitors with your IG content driving more traffic at the same time. Just upload photos on your Instagram profile, and they will also be transferred to your website in a second.

Instagram Reels widget editor

The Instagram Reels Widget by EmbedSocial is the ultimate tool to bring your creative spark to life on your website! Imagine showcasing your incredible Instagram Reels to your audience with just a few clicks. With this widget, you can bring your content to life and let it shine outside of the Instagram platform.

By using the widget, you’ll be able to choose from a variety of layout options to showcase your Reels, including a grid or slider view. Create a live Instagram reels video gallery that automatically auto-updates and provides fresh website content. You can also control the number of Instagram Reels displayed and add custom titles and descriptions to each one to make them even more engaging.

Add a ‘Follow us’ button inline or in the popup of the Instagram widget and navigate the web visitors to your Instagram account. That’s how you can expand your reach and convert your website visitors into Instagram followers. This is one of the best widgets from EmbedSocial is a popular widget provider for all kinds of websites. Check our huge library, where you can find free widgets for everyone’s needs.

Intercom web chat widget

The Customer Service Widget by Intercom is one of the best chatbots on the market that allows businesses to provide prompt customer service right from their website. The widget provides an efficient way to support customers, get answers to their questions, and resolve issues quickly. Intercom is a huge platform, and by installing the widget code, brands can have more than a simple chatbot.

They will gain a CRM system too, which is especially valuable for online first brands, who need more information about the user behavior on their websites.

With the Customer Service Widget, customers can interact with support through a live chat conversation, significantly reducing response times and improving overall customer satisfaction. The widget is easy to install with a user-friendly interface, with various design options available directly.

We have used it for more than four years, and our customer success team lives literally depend on it. ?

We use an appointment scheduling widget by Calendly on our website to get appointments for demos and training.

It is a very simple widget, and it works seamlessly. Once you login into the Calendly dashboard, you will be able to create the calendar widget that can be embedded as an inline widget. (a full calendar) or can be triggered with a click that will open it in a popup.

Here is an example of how we use it on our website:

Calendly appointment scheduling widget

As you can see, we are using Calendly to open demo slots that our Customer Success Team manages through the Calendly dashboard. All these open dates are available for the web visitors to click and fill in their information in order to schedule a demo meeting.

The process afterwords is very straightforward and automated via email; the potential customer receives an email with the scheduled slot and a link to a Zoom meeting. You can use the same flow to schedule other meetings, such as adding the Calenldy link in your email signature and getting people to click and open the widget in a browser where they can easily select their desired date.

8. Social Media Feed Widget by EmbedSocial: Update Your Website with Fresh Social Media Content

social media feed widget
See social media feed widget demo >

The Social Media Feed Widget by EmbedSocial is an innovative tool that enables you to showcase your social media content directly on your website. With this widget, you can effortlessly embed your social media feeds from platforms like Instagram, Facebook, YouTube, TikTok, Pinterest, and Twitter on your website. This not only helps to keep your website updated with fresh content but also helps to increase engagement and drive traffic to your social media accounts.

With a simple and user-friendly interface like other similar image widgets, you can customize your social media feed to match your website’s look and change the widget layout to the slider, collage, or masonry layout.

Whether you’re a blogger, small business owner, or marketer, the Social Media Feed Widget by EmbedSocial is a must-have tool for extending the reach of your social media activity and exposing it to a larger audience that visits your website.

Embedforms Widget by EmbedSocial

The online Forms by EmbedForms is a game-changer for creating online forms that connect with your audience and drive conversions. This platform offers a user-friendly interface that makes it easy to create forms tailored to your unique needs, even if you don’t have any coding experience. Whether you’re looking to generate leads, conduct surveys, or gather visitors’ feedback, EmbedForms has your back covered.

With its intuitive drag-and-drop form builder, you can quickly design forms that look great and feel human and approachable. What’s more, you can easily integrate your forms with EmbedForms and send the aggregated responses so people can display them on their website – this is especially valuable if the responses are in the form of feedback, testimonials, etc.

Furthermore, the platform provides built-in Form widgets that act like triggers that people can embed on various parts of their website, like banners, popovers, buttons, etc., that, when clicked, open a form.

Here is a sneak peek of what these widgets look like:

forms widgets

The Search Form Widget by Elementor is a perfect solution for making it easier for your visitors to find what they’re looking for on your website. The key features consist of the following:

  • Offer a smooth search experience
  • Customizable design options
  • Highly optimized for speed, ensuring fast and reliable search results
Search Forms Widget by Elementor

With this search form widget, you’re giving your visitors the power to quickly and easily search your site for the information they need. No more frustration with slow-loading pages or hard-to-find information. Instead, your visitors will be able to find what they’re looking for with lightning speed, making their experience on your website more enjoyable and efficient.

Elementor, as a website builder on WordPress, offers a drag-and-drop editor which makes it easy for you to customize your search forms, even if you have no coding experience. And the best part? The search form integrates immediately with your website, providing a human touch and approachable feel that will keep your visitors coming back for more.

Hotjar website feedback widget

If you are looking for a widget that can help you collect feedback about your website experience, then Hotjar is probably the most robust one.

A simple button usually appears as a toggle on the bottom of the website, where a simple question pops up, and a single text is input so people can easily write their opinion. (see the picture above)

This simple widget has more functionalities and display options. For example, you are able to transform it into a feedback button on your website that, when clicked, will open a smiley-like form helping the user to engage more when submitting feedback.

Beyond the widget, in the dashboard, you will be able to collect the responses, analyze and make better decisions about the user interface of your website.

Lead generation widget

A lot of companies use their websites to generate leads. With GetResponse, an all-in-one email automation platform, you can collect leads across all of your web pages. Forms or popups can be used to collect email addresses, phone numbers, or any other information relevant to your business. You can install GetResponse forms and popups on your website easily since it integrates with many platforms as your primary email marketing service.

Also, you can use GetResponse for your email marketing campaigns, send newsletters and drive more sales. This is among marketers’ most used all-in-one marketing automation tools, which can be integrated in just a few minutes.

Widget to embed Google maps on website

Look for a widget that will help you add Google maps to your website footer or anywhere you need. Look no further – Google Maps Widget by WebFactory is the most suitable choice for you. Users can create a Google map by implementing short HTML code on their website and installing widgets.

Let’s look into some more features:

  • Title and address options are available for the Google map widget
  • This widget uses Google’s static map API, so it loads requests faster
  • Customizes Google maps in a variety of ways; zoom levels, sizes, map types, pin marker styles, colors, text, and more.
  • Users can expand maps.
  • Comes as a WordPress plugin
  • The list goes on and on…

There are more features and flexibility in their pro version. Additionally, it allows pro users to display Google maps on any page, post, or custom post type using a shortcode.  Users can also add unlimited pins with custom makers and descriptions to thumbnails and interactive Google maps

14. Simple Social Icons Widget by WPZOOM: Allow Web Visitors to Share Your Content

Widget to show social media icons to share content

The Simple Social Icons Widget by WPZOOM is the perfect tool for connecting your website with your social media profiles. This widget allows you to display icons for your social media profiles, including Facebook, Twitter, Instagram, and more, simply and intuitively. With its customizable design options, you can choose the style and size of your icons, making it easy to match the look and feel of your website. The key features you will enjoy using this widget are:

  • Display icons for your social media profiles, including Facebook, Twitter, Instagram, etc.
  • Color Picker
  • Search by keywords
  • Adjust icon size & padding
  • Easy to use and highly intuitive, even for those without coding experience

WPZOOM’s user-friendly drag-and-drop interface makes it simple to add and customize the Simple Social Icons Widget, and its integration with popular social media platforms ensures that your visitors will always be able to find and connect with you on their preferred platform.

embed facebook reviews widget

The Facebook Reviews Widget by EmbedSocial is a must-have for any Shopify store looking to increase credibility and build trust with potential customers. With this widget, you can display your Facebook reviews directly on your e-commerce site, showcasing the positive experiences of your past customers. This provides valuable social proof and helps build a stronger relationship with potential customers by demonstrating your commitment to customer satisfaction.

The Facebook Reviews Widget is easy to install and customize and can easily integrate into your online store. You can tailor the widget to match your store’s look and feel with options to display the number of reviews, stars, and even images. This enhances the user experience and increases the chances of customers leaving a review. By using this review widget, you can improve your store’s reputation, increase conversions, and build a loyal customer base for all kinds of online stores out there.

Website booking widget

The Booking Widget by Setmore is an essential tool for any business looking to streamline its scheduling process and increase customer experience. This widget allows customers to easily book appointments and services directly from your website, eliminating the need for back-and-forth email exchanges or phone calls.

This online booking widget is fully customizable, allowing you to choose the available time slots, services, and staff members to be displayed. You can also set up automated email and SMS reminders, reducing the likelihood of no-shows and freeing up time for you to focus on other tasks.

Also, you can improve your customers’ engagement rates and conversions, save time, and increase productivity thanks to the backend booking engine. The widget is easy to install and can be integrated with a variety of platforms, including Shopify, making it the perfect solution that stands out from the crowd of millions of other booking widgets. So, if you’re looking to streamline your scheduling process and provide a seamless booking experience for your customers, the Booking Widget by Setmore is the solution you need.

Chat Widget by Senditblue

The Chat Widget by Sendinblue is the ultimate way to bring a fun and engaging touch to your website! This widget allows you to communicate with your visitors in real time, providing quick and personalized support that keeps them coming back for more.

With this chat widget, you can engage in lively conversations with your visitors, answering questions and addressing any concerns they may have. You can also use the widget to promote your products and services, helping to drive conversions and increase sales.

So, if you’re looking for a fun and engaging way to connect with your visitors and provide top-notch customer support, the Chat Widget by Sendinblue is the solution you need! Whether you’re running an e-commerce store, a blog, or any other type of website, the widget icon in your website corner would be the perfect tool to bring a human touch to your online presence and build lasting relationships with your customers.

Newsfeed and tweets widget

Stay informed and keep your website visitors in the loop with the News Widget by DarQube. This widget provides a perfect way to display the latest news and updates from a variety of sources directly on your website. With a range of customization options, you can choose the layout that best suits your brand and the news that is most relevant to your audience.

The news widget is designed with both aesthetics and functionality in mind, making it easy for you to showcase the news you want and how you want it. With a clear user interface, adding and managing your news feeds has never been simpler. Plus, the responsive design ensures that your visitors have a smooth experience, no matter their device.

Whether you are a news-focused website or just looking to keep your visitors informed, the News Widgets by DarQube are the perfect solution. Start keeping your website up-to-date with the latest news today!

Key Takeaways

In 2023, marketers will need to use web widgets for their websites in order to save time and save in-house resources to develop something in-house that they will need to maintain.

The types of widgets that marketers and website owners can choose are the following:

  • Video or photo-sharing widgets, which allow users to embed videos and photos directly onto a website;
  • Social media feeds allow businesses to display recent posts and news from their profiles;
  • Follow buttons that enable customers to follow pages and accounts with just one click;
  • Live chat widgets for a more real-time customer service experience;
  • Store locator tools that help customers find physical locations of stores;
  • Online polls for customers to give feedback, vote on new products and ideas, and much more.

Social media widgets are very popular, as they help businesses reach an even larger audience by providing a platform for online sharing and engaging with customers.

They also enable a more streamlined approach to customer service while allowing businesses to track customer conversations and identify trends.

Social media widgets are essential tools that allow brands to create genuine connections with current and prospective customers, making them invaluable assets for any digital marketing strategy.

And the best, most of web widgets are easy to use, customize and embed on a website. So most of them will not require any coding skills!

FYI: You can embed Instagram widget automatically with EmbedSocial’s UGC platform. Start a free trial and display your social media widgets now. 

embed Instagram feed

Embed Instagram widget on your website automatically!

Try EmbedFeed and display Instagram content from your feed, mentions, or hashtags on your website.

All features included | Live support available



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