Becoming Influential: Mastering the Art of Frame Control for Millionaires, Celebrities, and CEOs | by Quentin B. Smith | Aug, 2023

COMMON GROUND BETWEEN KANYE WEST and Elon Musk? While their surface differences might be pronounced, there’s a shared trait that I believe unites them: mastery of frame control.

Frame control, often underestimated, might be a key factor contributing to their notable influence and achievements, even amidst controversies. These two individuals consistently assert themselves as dominant cultural figures.

At its core, frame control is the art of shaping our personal realities. Think of it as a tool that packages your power, authority, strength, information, and status. Holding firm in your convictions possesses the potential to sway and shape the perspectives of others.

My introduction to frame control came in 2016 via Oren Klaff’s book “Pitch Anything.” Instantly captivated, I was a college junior at the University of Arizona, earning a modest income from my online business. Applying the principles of frame control turned everything around in mere months — I began a relationship with my dream girl, achieved a $15,000 month, and boldly left college to fully commit to my business venture.

Since that pivotal moment, I’ve absorbed every available resource on the subject: books, videos, blogs, and beyond. This quest led me to attain certifications in NLP and neuro-marketing. These disciplines delve into the psychology behind how our brains construct social interactions, equipping individuals with techniques to govern these frameworks within themselves and others, fostering likability, influence, and an enhanced overall life.

Frame control isn’t merely about proclaiming authority, but rather grounded in tangible and substantiated beliefs. Think of the classic half-empty or half-full glass analogy. What you believe about the glass shapes your reality. Yet, someone approaching it from the half-full perspective can persuade you to reconsider through logic: “An empty glass is perpetually void, but filling it halfway makes it half-full.”

Of course, asserting your viewpoint as significant demands practice, rooted in genuine self-belief. Convincing others of your authority hinges on your authenticity and unwavering faith in what you advocate.

When you’re a public figure, it’s essential to keep your focus on the image you intend to project to the world. Take Tom Cruise, for instance, who serves as a prime example of effective frame control by consistently asserting his presence in media interactions.

In a widely-circulated BBC interview clip, Tom Cruise confidently redefines the boundaries when the interviewer crosses into his personal matters. Cruise’s approach isn’t disrespectful; instead, he upholds his dominance while holding the interviewer responsible for their line of questioning.

Naturally gravitating towards individuals exhibiting dominance or competence is a common tendency. In essence, we are instinctively inclined to place trust in those who possess self-assuredness. When such individuals are spotlighted on a global platform, the impact can be truly astonishing.

Most people just accept life as it is, because that’s how it’s always been. They assume the way reality is to them now is an accurate description of how reality actually is & will continue to be. This couldn’t be further from the truth. Reality is bendable. Very bendable. The Art Of Frame Control allows you to bend reality at will internally (perception) and externally (true physical world by literally speaking your goals into existence. Frame Control is the most powerful capability within all of the human mind.

Life is like a GAME. Frame Control is the cheat code to this game. When you use it, everything gets way easier to win and the game becomes way more fun to play because of these cheat codes.

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