LTK Expands Influencer Marketing Platform with LTK Marketplace, Transforming How Creators Pitch Brands | by MarTech Edge | Oct, 2023

Team IMTools
Team IMTools
LTK Expands Influencer Marketing Platform with LTK Marketplace, Transforming How Creators Pitch Brands | by MarTech Edge | Oct, 2023
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LTK Marketplace Changes How Creators Pitch Brands by Extending Influencer Marketing Platform

LTK, the platform that powers Creator Commerce™, today unveiled LTK Marketplace — the company’s latest innovative solution built to empower creators and brands to easily connect and collaborate on brand partnership opportunities. LTK Marketplace is an expansion of the company’s influencer marketing platform; brands have already invested more than $2.5B in influencer marketing through the LTK platform. Early results of LTK Marketplace are remarkable with the number of weekly brand-creator campaigns growing 300% in the first month.

LTK Marketplace is changing the way business is done in the influencer industry. The intuitive new platform fosters direct connection between brands and creators, empowering creators to pitch brands to collaborate on their upcoming campaigns. LTK’s expanded marketplace takes the previous slower and traditionally one-sided model and flips it on its head by expanding to a two-way, brand-to-creator connection.

“For the last decade, Influencer marketing has been like….

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