Instagram’s New Twitter Competitor | by Thilak Contented | May, 2023

Team IMTools
Team IMTools
Instagram’s New Twitter Competitor | by Thilak Contented | May, 2023
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Twitter did it to itself, or Elon Musk did it to Twitter.
Now it’s Instagram’s turn to do Twitter.

Twitter, as a company and as a platform, has been the epicenter of chaos after Elon’s takeover.

The internal clean-up, cinematic-style layoffs, and the blue-tick p(l)ay, made people look for alternatives.

Meta was watching all this all along.

Result?

Instagram’s alleged app that will take on Twitter.

It has been secretly available for influencers and celebrities and is expected to launch in June (yes, in 20–30 days).

Reportedly, the app will offer features similar to Twitter in addition to photo and video sharing.

The features may include…

Tweet (let’s use this word until it’s time to shift)
Retweet
Publish photos and videos
Conduct polls, surveys and create group chats

Bring in your followers from other Meta platforms like Instagram.

It’s Meta’s move to regain its former glory in the Battle of Social Media.

Things are going to be even harder for Linda Yaccarino.

Hey, have you heard of #Mastodon?

P.S: Whatever, it’s about time to create yet another company handle on yet another platform, Social Media Marketers! And, of course, manage it.

Source: Lia Haberman

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